Recently in KeraCare Category

You spoke, we listened.

I'm happy to announce that Avlon's KeraCare line has now seen some significant upgrades.

Firstly, we finally upgraded the package to a sleek new design that we all hope you like. Stylists: retailing this new package will be a piece of cake. The new packaging is aesthetically pleasing and will look very good on your shelves.

As I begin to plan for the next decade of products, I wanted to give you a chance to voice some of your ideas, in terms of products that you would like to see from Avlon & Syntonics in the next decade. We have had a very successful 25 years of operation, and most of that success stems from the feedback that we have received from the marketplace.

I recently had the pleasure to be interviewed by Gennifer Miller, founder of Healthy Textures. We covered a broad array of topics that I think might help create some clarity with regards to the science behind haircare.

Here is a snippet from the interview:

You can listen to the whole interview in its entirety at her site, www.healthytextures.com.

Here's a glimpse of the latest addition to our Dry & Itchy Scalp lineup: KeraCare Anti-Dandruff Spot Itch Lotion.

Avlon and the KeraCare Dry & Itchy Scalp lineup are just days away from launching an excellent product for those of you with itchy scalps.

Check our Facebook page for more info regarding the new KeraCare Anti-Dandruff Spot Itch Lotion:

http://www.facebook.com/photo.php?pid=2395549&id=25131451365

Trace elements usually get overlooked since thay have an average concentration of 100 parts per million in a sample, but it still is good to know for general knowledge purposes that even our human hair fibers contain certain trace elements such as sodium, potassium, magnesium, calcium, strontium, zinc, iron, manganese, mercury, cadmium, lead, arsenic, selenium, silicone, and phosphorous.

The overall amount of these trace elements is less than 1%, so there really is no need to start shaving your hair off. These elements may have been incorporated during the synthesis of the hair follicle and are embedded in internal compartments of the hair.

However, some of these same trace elements may also be on the surface of hair due to environmental pollution. During the straightening of curly hair fibers with No-Lye relaxers that consist of a mixture of calcium hydroxide and guanidine carbonate, hair fibers do adsorb significantly higher levels of calcium ions.

Washing the hair with hard water can also leave mineral deposits (such as calcium or magnesium) on the hair. In an instance like this, The KeraCare De-Mineralizing Wipes would be a good product to use after washing with the hard water, in order to ensure that the hair has been cleansed of mineral deposits.

I wanted stylists to get a glimpse of what our newly updated package of the KeraCare Humecto Creme Conditioner 8 oz. bottle will look like.

As I mentioned in a previous blog post, Avlon will now be filling the thicker and richer formula, that can be found in the 5 lbs. bucket, in the 8 oz and 16 oz sizes.

So please be sure that you are carrying the newest versions of the Humecto products. Hopefully you guys will now have an easier time to retail Humecto to your clients.

Based on feedback that we received from you, the stylists, Avlon has decided that it was time for a change regarding the KeraCare Humecto Creme Conditioner.

Over the years, stylists conveyed to us that they preferred the thicker and richer formula that was present in the 5 lbs. bucket as opposed to the formula present in the 8 fl. oz and 16 fl. oz sizes.

In accordance with the times, Avlon has decided to change the 8 fl. oz and 16 fl. oz formulas to now feature the same thicker and richer formula found in the 5 lbs buckets. We will add some sort of imagery to the bottles to make sure you will be able to tell that the bottles contain the revised and thicker formula.

Most importantly, thanks for the feedback and we look forward to your future comments.

I briefly talked about the new revolutionary products that Avlon launched for weave care named KeraCare® for Weaves and Extensions, but I wanted to dig a little deeper and talk about each of the three products in the line with a little more depth, as well as provide stylists with some interesting scientific evidence that Avlon recently stumbled upon.

As you may already know, the line features three items, the Gentle Cleansing Shampoo, the Hair & Scalp Nutritive Conditioner, and the Leave-In Conditioning Mist.

The first item in the system, The Gentle Cleansing Shampoo, is a gentle yet effective sulfate- and amide-free formula that removes residue from the hair, and eliminates dry, flaky skin and oily build-up from the scalp. Its been designed to nourish the client's natural hair, and add the lightest touch of conditioning to the commercial hair for body, shine, and tangle-free combability. Formulated with the phyto extract, Calendula, it moisturizes the hair and soothes the scalp.

The second item in the system, The Hair & Scalp Nutritive Conditioner, contains Calendula and an exclusive quaternium conditioning blend to keep the client's natural hair hydrated and in excellent health. The commercial hair is appropriately conditioned for exceptional shine and manageability, but not weighed down or coated with heavy conditioners. It also helps control the scalp challenges of weave and braid wearers. Tea tree oil, peppermint oil, and menthol provide a refreshing tingle as the scalp is exfoliated and sloughed, and they also aide in  triggering a healthy circulation of the scalp.

The third item, The Leave-In Conditioning Mist, beautifully prepares weaves and extensions for wet-to-dry styling, providing blow-dry protection to both natural and commercial hair. It detangles for effortless combing, and features a masterful blend of moisturizing silicones and quaternium conditioners to impart optimal hydration and silkening. Calendula was also integrated into the lightweight and anti-static formula as well as an aromatherapy fragrance to enhance your client's salon experience.